- Seagram's Seven Crown, an easy to mix, light and mild whiskey, most widely known for the signature drink 7 & 7 a blend of Seagram's Seven and 7up.
Also known as Seagram's Seven, is a blended American whiskey produced by Diageo under the Seagram name. Seagram's Seven is typically consumed in combination with a non-alcoholic beverage, such as a highball. Popular mixers include cola and lemon-lime soda.
- With a shift towards vodka, rum, and tequila in the 1980s and 1990s, Seven Crown saw a decline from it's peak of popularity in the 1970s. The brand sold thirty-two million cases in 1970, but only sold eight million in 1993.
- Smooth bodied with apricot and butter accents.
- Smokey, herbal, honey and maple.